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4 Secrets to Selling Your Mill Valley Home That People Often Forget

What you need to know to get top dollar for your property.

When it comes to selling your Mill Valley, CA, real estate, many different factors come into play. Every step in the process is important, from pricing to staging to marketing. However, there are some key secrets that many people overlook when trying to sell their homes. 

This blog will explore four tips you need to know to get top dollar for your property. It will cover everything from the importance of an excellent first impression to the power of professional photography and digital advertising. Whether you are a first-time seller or an experienced pro, the following tips will help you sell quickly and at the right price.

#1. The first impression is the most important

The exterior of your home is the first thing buyers see, and it plays a vital role in drawing them in. Whether they are pulling up outside for a showing or perusing homes online, many buyers will already know if they are really interested in a home within seconds, and few change their minds. Create a first impression that invites potential buyers to imagine the home as their own, and you will be well on your way to a sale.

From freshening up landscaping to putting a fresh coat of paint on window trim, there are many ways to improve a home's exterior. Some sellers may even opt to redo landscaping or make significant improvements. However, before you make any big moves, talk to your agent. They are the ones with a finger on the pulse of what buyers are looking for and can help you to make choices that will get the best return on investment.

#2. Nothing sells your home like professional visuals

High-quality photos and videos can make your listing stand out, attract the right buyers, and even lead to higher offers. The most critical thing is to look for professionals with experience in real estate photography and videography. Showcasing the best features of Mill Valley, CA homes for sale is about more than just having the fanciest equipment. You need visual artists who understand what buyers are looking for and how to present it to them.

It is likely that your agent already has someone on staff specializing in creating visuals of your home. If not, an experienced agent can recommend professionals they have worked with and trust. 

#3. The power of social media and digital advertising

In today's digital age, social media and online advertising have become powerful tools for selling everything. Mill Valley, CA, real estate is no exception. Digital tools can help you reach a specific audience and connect with the right buyers by making it easier to target specific demographics. They also enable deeper analysis of a marketing campaign's progress, enabling your agent to adjust as needed.

#4. What to look for in a real estate agent

It can be easy to fall into the misperception that finding the right real estate agent to sell your home is about nothing more than sales numbers. Of course, a proven track record is important, but so is the experience you have working with your agent.

Experience is crucial. You also want an agent such as Beth Brody, who is knowledgeable and ethical. An agent's reputation is everything. An exemplary professional will be well-regarded by other agents and have a solid network of professionals to help your sale go smoothly. Finally, communication is vital. You need an agent who communicates effectively and is available when you need them. These last two traits will also inform how well your agent can negotiate on your behalf, ensuring you get the best possible deal on your home.

Work With Beth

The perfect blend of warmth and passion, Beth protects her clients above all else. It’s why children of former clients often come knocking on her door. As one happy homeowner raved, “Beth Brody is a dynamite agent!” There’s no one else you want on your team when navigating the ever-competitive real estate market.

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